Social Media Marketing
The way our society communicates today is much different from the past. And unsurprisingly, word of mouth through social networks is increasingly becoming the norm for driving customers to businesses.
All businesses, online or not, can benefit from having a presence in this mainstream social media space. In fact, it may be downright detrimental to your business to not have a social presence.
Stellar Digital has provided countless companies with social media setup and management. We don’t just manage your social accounts, we help make your fans love your brand.
Benefits for your business
5-Step Bulletproof Blueprint for Social Media
Identify
The first step is to identify your company’s most ideal customer. This is our starting point because it dictates the type of content we choose to share for you. A simple consultation to examine the company, its goals and customer data, will be enough for us to initially work with.
Platforms
Most people will tell you to be on as many networks as possible. But working harder can sometimes be futile without working smarter.
The reality is, not all social media platforms may be an effective option for your business. Depending on how we’ve identified your ideal customer, we will focus on the best platforms to attract those type of people. We have the data to back these selections.
Curate
After identifying your ideal customer and favorable social networks, we curate the content to share on those platforms.
The biggest mistake companies make with social media is over-promotion of their company. No one on Facebook wants to be bombarded with sale ads. People go on Facebook for entertainment. So, we curate and create content that entertains your ideal audience.
This mindset naturally encourages sharing and engagement on your posts, giving it a good chance of being seen by new social fans.
Promote
Now that your audience is entertained and engaged, we can strategically craft promotional posts for your product and/or service. These posts will be seldom, but effective.
With this method, you don’t risk losing your fans through over-promotion.
Acquire
Stellar Digital has an arsenal of social media strategies to increase your company’s social media presence on every platform. Whether it’s through promotional giveaways, a curated content calendar or hyper-targeted ads, we will work to achieve your goals.